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Table of Contents
1 2016: The Year That Paid Social Media Advertising (ALMOST) Took Over The World
- Author: blog.hubspot.com
- Published: 07/22/2022
- Review: 4.88 (809 vote)
- Summary: · It’s easier than ever for marketers to target their audience. Companies are increasing their social media marketing spend from $17.7 billion in
- Detail: https://blog.hubspot.com/customers/2016-paid-social-media-advertising-almost-took-over-the-world
2 2016 US Digital Marketing Budgets: Statistics and Trends | Smart Insights

- Author: smartinsights.com
- Published: 01/08/2022
- Review: 4.79 (515 vote)
- Summary: · It outstripped automotive, travel, financial services, pharma and media this year. It is predicted to smash it’s 2015 record of spending $13
- Source: Social may be getting more ad budget, but is it delivering results? The answers seems to be maybe a little, but they’re not impressive. Only 3% of CMOs surveyed reported said social was contributing ‘very highly’ to the companies performance, whilst …
- Detail: https://www.smartinsights.com/internet-marketing-statistics/2016-us-digital-ad-spend-statistics-trends/
3 Social Media – Social Media Ad Spend to Reach 9.8B by 2016
- Author: marketingprofs.com
- Published: 03/04/2022
- Review: 4.5 (364 vote)
- Summary: Social Media – Social media advertising revenue—now dominated by Facebook and Twitter—is forecast to reach $9.8 billion in 2016, up from an estimated $3.8
- Source: Social may be getting more ad budget, but is it delivering results? The answers seems to be maybe a little, but they’re not impressive. Only 3% of CMOs surveyed reported said social was contributing ‘very highly’ to the companies performance, whilst …
- Detail: https://www.marketingprofs.com/charts/2012/7929/social-media-ad-spend-to-reach-98b-by-2016
4 56 Important Social Media Advertising Stats for 2022

- Author: blog.hootsuite.com
- Published: 08/25/2022
- Review: 4.31 (499 vote)
- Summary: · In 2022, social media video ad spending will grow by 20.1% to … Not bad for a social networking site that’s been operating since 2016
- Source: This doesn’t mean the end of running social ad campaigns on Facebook, Twitter, and Instagram. But, marketers will need to look towards modern-day favorites: TikTok, Pinterest, and Snapchat, to reallocate some of their ad budgets as these channels …
- Detail: https://blog.hootsuite.com/social-media-advertising-stats/
5 US Digital Ad Spending, by Industry, 2016-2019 (billions and CAGR) | Insider Intelligence
- Author: insiderintelligence.com
- Published: 08/12/2022
- Review: 4.14 (285 vote)
- Summary: · Digital ad spending historical data up to 2015 is derived from Interactive Advertising Bureau (IAB)/PricewaterhouseCoopers (PwC) data
- Source: This doesn’t mean the end of running social ad campaigns on Facebook, Twitter, and Instagram. But, marketers will need to look towards modern-day favorites: TikTok, Pinterest, and Snapchat, to reallocate some of their ad budgets as these channels …
- Detail: https://www.insiderintelligence.com/chart/219868/us-digital-ad-spending-by-industry-2016-2019-billions-cagr