List of 20+ statistics on social media marketing

Here are the top best Statistics on social media marketing voted by readers and compiled and edited by our team, let’s find out

Table of Contents

1 30 Statistics On Social Media Marketing – K6 Agency

  • Author: k6agency.com
  • Published: 03/02/2022
  • Review: 4.9 (729 vote)
  • Summary: 71% of customers who have had a positive social media experience with a brand are likely to recommend the brand to their friends and family. Social media is a 

2 Latest Social Media Marketing Statistics in 2022 [Updated] – Review42

  • Author: review42.com
  • Published: 02/22/2022
  • Review: 4.7 (579 vote)
  • Summary: Fascinating Social Media Marketing Statistics · According to 90% of marketers, their social media marketing efforts have increased the exposure of their business 

3 9 New Social Media Statistics and What They Really Mean

  • Author: convinceandconvert.com
  • Published: 04/30/2022
  • Review: 4.57 (471 vote)
  • Summary: The social media usage of experienced marketers versus less experienced marketers is quite different. Among marketers with 5 or more years of experience 71% use 

4 50+ Critical Social Media Marketing Statistics for Your Business (2022)

  • Author: smashballoon.com
  • Published: 01/14/2022
  • Review: 4.33 (372 vote)
  • Summary: · General Social Media Marketing Statistics · The average user has accounts on more than 8 social media platforms. · Users average around 2 hours 

5 41 of the most important social media marketing statistics for 2022

  • Author: sproutsocial.com
  • Published: 02/28/2022
  • Review: 4.16 (501 vote)
  • Summary: · In Q1 2021, marketers spent 60% more on Facebook and Instagram ads versus Q1 2020. Social media recently overtook paid search as an advertising 

6 150+ Social Media Statistics that Matter to Marketers in 2022

  • Author: blog.hootsuite.com
  • Published: 06/29/2022
  • Review: 3.9 (339 vote)
  • Summary: Social media advertising statistics · Ad spending on social media is projected to reach over $173 million in 2022 · In 2022, social media video ad spending will 

7 Social media marketing worldwide – statistics & facts – Statista

  • Author: statista.com
  • Published: 05/25/2022
  • Review: 3.68 (240 vote)
  • Summary: · In 2020, social media ad spend stood at approximately 132 billion U.S. dollars, with spending expected to surpass the 200-billion-dollar mark by 

8 90+ Sizzling Social Media Marketing Statistics | 2022 – SmallBizGenius

  • Author: smallbizgenius.net
  • Published: 04/22/2022
  • Review: 3.5 (472 vote)
  • Summary: The Most Interesting Social Media Marketing Stats. There were 3.5 billion active social media users worldwide in 2019 (45% of the world’s population). 11 new 

9 80+ Essential Social Media Marketing Statistics for 2022

  • Author: blog.hubspot.com
  • Published: 05/24/2022
  • Review: 3.2 (496 vote)
  • Summary: · 98% of marketers say Instagram is the most influential platform for influencer marketing, which is 44% higher than Facebook. · Videos get 21.2% 

10 47 Superb Social Media Marketing Stats and Facts

  • Author: business2community.com
  • Published: 05/24/2022
  • Review: 3.16 (221 vote)
  • Summary: · But social media marketing spending will rise anyway. Despite the lack of metrics or executive involvement, the share of overall marketing 

11 Global Social Media Statistics – DataReportal

  • Author: datareportal.com
  • Published: 12/06/2021
  • Review: 2.87 (83 vote)
  • Summary: Analysis from Kepios shows that there are 4.70 billion social media users around the world in July 2022, equating to 59.0 percent of the total global 

12 21 Social Media Marketing Statistics You Need to Know in 2022

  • Author: dreamgrow.com
  • Published: 01/23/2022
  • Review: 2.85 (76 vote)
  • Summary: 84% of US adults aged 18-29 say they use social media on a daily basis. In comparison, 81% of those aged 30 – 49, 73% of the 50 – 64 age group, and 45% of those 

13 2022 Statistics: The Effectiveness of Social Media Advertising

  • Author: sociallybuzz.com
  • Published: 07/01/2022
  • Review: 2.59 (53 vote)
  • Summary: On average, 28% of people who use the internet found new products after viewing social media ads. Social media advertising plays a big role in consumer behavior 

14 430+ Social Media Statistics You Must Know in 2022 – SocialPilot

  • Author: socialpilot.co
  • Published: 02/13/2022
  • Review: 2.5 (154 vote)
  • Summary: 436 million people can be reached with adverts on Twitter. Ads with no hashtag received 23% more engagement. Marketers on Twitter can reach 7.1% of the 13+ age 

15 100+ Need-To-Know Social Media Marketing Statistics (2022)

  • Author: rafflepress.com
  • Published: 06/09/2022
  • Review: 2.59 (185 vote)
  • Summary: · As we just mentioned, you can reach over 2 billion people through ads on Facebook, which has huge potential for brands trying to reach certain 

16 10 Social Media Statistics You Need to Know in 2021 [Infographic]

  • Author: oberlo.com
  • Published: 01/16/2022
  • Review: 2.32 (164 vote)
  • Summary: The latest social media statistics show that there are 3.78 billion social media users worldwide in 2021 – and this number is only 

17 Social Media Marketing for Businesses – WordStream

  • Author: wordstream.com
  • Published: 05/21/2022
  • Review: 2.3 (77 vote)
  • Summary: What social media marketing is, with benefits, stats, and tips. How to build a social media marketing strategy and a plan to carry it out. The seven best social 

18 70+ Essential Social Media Statistics for 2022

  • Author: influencermarketinghub.com
  • Published: 04/23/2022
  • Review: 2.17 (65 vote)
  • Summary: · Instagram Statistics for Businesses/Marketers · Photo posts are still the most common type of content, with videos posts making up nearly 20% of 

19 32 Social Media Marketing Statistics You Should Know This 2022

  • Author: lyfemarketing.com
  • Published: 10/23/2021
  • Review: 2.13 (86 vote)
  • Summary: · 32 Social Media Marketing Statistics That Will Blow Your Mind · 1. 70% of the U.S. population has a profile on at least one social networking 

20 Social Media Stats Worldwide | Statcounter Global Stats

  • Author: gs.statcounter.com
  • Published: 07/03/2022
  • Review: 1.93 (119 vote)
  • Summary: 7.01% · 5.06% · 3.59%

21 Global social media statistics research summary 2022 – Smart Insights

  • Author: smartinsights.com
  • Published: 08/10/2022
  • Review: 1.82 (139 vote)
  • Summary: The number of social media users globally grew from 4.2 billion in January 2021 to 4.62 billion in January 2022. This accounts for a 10.1% growth YOY of global 

22 48 Social Media Marketing Statistics for 2022 – 99Firms

  • Author: 99firms.com
  • Published: 04/02/2022
  • Review: 1.7 (174 vote)
  • Summary: Social media marketing stats meanwhile show 77% of consumers are more likely to buy from a brand they follow on social media. Marketers are increasingly 

23 28 Latest Social Media Statistics For 2022: What Is The State Of

  • Author: bloggingwizard.com
  • Published: 07/07/2022
  • Review: 1.66 (195 vote)
  • Summary: · That’s 490 million more social media users than at the start of 2020 and shows that social media is still growing rapidly. It’s also 53.6% of 

24 55 Compelling Social Media Marketing Statistics You Must Know in

  • Author: nealschaffer.com
  • Published: 09/25/2021
  • Review: 1.53 (94 vote)
  • Summary: · What percentage of marketing is social media? A whopping 93% of marketers worldwide are using social media business. In 2022, almost 92% of 

25 30 Crucial Social Media Marketing Statistics – TrueList 2022

  • Author: truelist.co
  • Published: 07/25/2022
  • Review: 1.46 (66 vote)
  • Summary: Social Media Advertising Statistics · 8. 57% of marketers find social media stories to be an effective means of advertisement. · 9. Social listening is the number 

26 41+ Top Social Media Statistics For 2022: Usage, Demographics

  • Author: startupbonsai.com
  • Published: 06/16/2022
  • Review: 1.4 (57 vote)
  • Summary: · Social media marketing statistics · Social media ad spend surged by nearly 30% in 2020 · 50% of 16-24-year-olds research products on social media

27 Social Media Usage Statistics For Digital Marketers In 2022

  • Author: searchenginejournal.com
  • Published: 07/24/2022
  • Review: 1.31 (65 vote)
  • Summary: · As of 2021, 84% of the US population use at least one social media network. Worldwide, the active number of social media users is 57.6% of the 

28 The Ultimate List of Social Media Marketing Statistics in 2022

  • Author: luisazhou.com
  • Published: 07/02/2022
  • Review: 1.18 (112 vote)
  • Summary: · Instagram Statistics · Instagram hosts more than one billion monthly active accounts. · The US has the most Instagram users. · 37% of US adults use 

29 15 social media statistics you need to know

  • Author: strikesocial.com
  • Published: 05/29/2022
  • Review: 1.09 (196 vote)
  • Summary: Another study says that 66 percent of B2B marketers rank LinkedIn as the most effective social media platform for their business. Other effective platforms were 

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